What a Variety: 9 + 19 + 1919 = 52

Below is an original Grim Game ad from a rare Variety Magazine that I just acquired. Variety was established in 1905 when it was launched as a weekly periodical covering vaudeville with its headquarters in New York City.

The picture that is one long thrill!

For dramatic entertainment of universal appeal, “The Grim Game” is in a class by itself.  The aeroplane collision in midair – an accident wholly unexpected but caught in its entirety by the camera – is only one of a long succession of thrills.

These six reels of thrill-entertainment may now be seen at any Famous Players-Lasky Exchange.

Story by Arthur B. Reeve and John W. Gray Directed by Irvin Willat

What makes this ad so cool is the following:

  • The date of the Magazine is September 19, 1919 (9 19 1919)
  • The page number that this ad appears on his page 52
  • It has an image of Houdini and his pet “Abraham Lincoln”
  • It has 4 roundel pictures of scenes from the film

Enjoy!

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