Today I continue my series of posts, where I share different Master Mystery Exhibitors’ Ads from my personal collection:
- Houdini Talks About Himself and the Master Mystery
- Ruth Stonehouse Writes Plays When Only Six
- Houdini’s Tame Eagle in “The Master Mystery”
- The Triumph of Science. A Mechanical Man with a Superhuman Brain
- By Request of Hoover Houdini Chaffs Miss Marsh
- Kidnapped into Pictures
- Handcuffs I Have Met
- Houdini Breaks Own Record in “The Master Mystery”
- Why “The Master Mystery” is a Sure Record=Breaking Serial
- $25 for Houdini’s Secret
- Houdini Made the Kaiser Apologise. The Great Mystic a Victim of Hun Arrogance
- About Publicity
Today I reveal that the Master Mystery Exhibitors’ Ads came from the back two pages of the extremely rare “Houdini Herald” in my collection.
It was 2014, when I first learned about a 4-page “Houdini Herald” [published as a supplement in Kinematograph and Lantern Weekly] and saw the front two pages via the following WildAboutHarry post:
Ten years later, I added a “Houdini Herald” to my collection and could see what was on the back pages.
HHCE Collection: Houdini Herald Back
HHCE Collection: Houdini Herald [front]
Related:
All of that work to publicize the film. The reality is that word of mouth is probably the best advertiser. When Star Wars came out in 1977, we were talking about it in junior high school. I’m sure it was talked about all over the country: You gotta see this movie!!! It’s called Star Wars!!!